Inspired by the Pera Museum's Anatolian Weights and Measures Collection, Cloud Profiles: Weightless Measures is a site-specific installation in the collection's permanent display. A powerful technological commodity, data seems poised to standardize the world by digitizing everything, transparently translating and transferring value under a universal standard of ones and zeros. Data is a contemporary manifestation of the same universal standards that began with physical weights and measures, but today's standards seem to have lost their weightiness.
This animation cycle, showing a misshapen stone figure cloaked by wavering clouds of data and obscured by her own digital shadow, seeks to restore weight to data's measure. The project alludes to "cloud computing," a colloquial name for loosely networked, web-served applications and data storage that connotes an amorphous, innocuous nonentity. But to imagine the cloud as frictionless, immediate, or beyond critique is a "clouded" misperception that misses the gravity of these technologies.